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Business and Yoga

Today's Daily Tip

Just Getting Started?

Sometimes, especially if you are new to the practice of yoga , you can feel overwhelmed. There's so much to learn—the ... (continued)

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Online Yogis: Expanding Your Teaching into Cyberspace

By Brenda K. Plakans

An online presence can help you to support your local students outside of the classroom, as well as expand your audience beyond geographical borders to serve a global yoga community.

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Business Features

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Licensed to Teach

How will state licensing of yoga schools affect yoga teachers and their businesses?

Soothing Spaces: Feng Shui for Studios

Whether you're teaching in a yoga studio or in your living room, feng shui and other design tips can help you create a yoga space that comforts and heals.
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Questions to Ask Before Choosing Software

Before you make the investment in business software, know what you need.

How to Open a Yoga Studio Part 2: Naming Your Baby

Naming your studio is more than just a formality--it's choosing the public face of your business. But securing the legal rights to a name is a complicated process, so it's important to know what steps you need to take.

A Mutual Benefit

Yoga centers and volunteers both win from the relationship.

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Half Lord of the Fishes Pose

Stay present in this feel-good twist to glean the full benefit.


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For many, one of the hardest parts of being a yoga teacher is managing the business of being a yoga teacher or studio owner. This channel shares practical advice, marketing strategies, and creative business solutions that yoga teachers can implement to see their businesses thrive and flourish for years to come.

To learn more, check out these Yoga Journal articles:
Marketing 101
How to Open a Yoga Studio
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