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Inspired Style

Six eco-conscious yogis show us how what you wear is a reflection of not only who you are, but also what you stand for.

By Molly Culbertson

Indeed, industry watchers are predicting that eco-fashion may launch the most revolutionary changes seen in fabrics and fashion in decades. FutureFashion, the first haute couture eco-fashion runway show, premiered at last year's New York Fashion Week and featured the eco-styles of 28 designers—including Diane von Furstenburg, Heatherette, Halston, and Oscar de la Renta.

Earth-friendly style is also the theme of "Catwalk on the Wild Side," a San Francisco runway show produced by Wildlife Works, a company based in both Sausalito, California, and Kenya that makes organic cotton contemporary fashion for women. Among the apparel featured at last June's event were Bono's Edun line of organic cotton T-shirts; outdoor fashions by Nike, Prana, and Patagonia; Ashley Paige swimwear; and jeans from Rogan Gregory. (This year, Catwalk on the Wild Side will take place June 10 at the San Francisco Design Center; for more information visit www.wildlifeworks.com.)

Designer Loudermilk, who participates in Catwalk, declares, "It is important to show people that going sustainable is not just for hikers. As fashion leaders it is our responsibility to use our influence to make the media listen and to share the information with consumers. It is also our responsibility to use materials that will not continue to harm the earth."

Molly Culbertson is a freelance writer and yogini who lives, writes, and practices in Des Moines, Iowa. She is writing a book about Vastu.

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Reader Comments

Anderson Wells

You can support the environment too by buying your jewelry from companies that practice eco-friendly mining. I know that Waves of Gratitude Inspired Jewelry, the pieces they have made excluusively for them is manufacatured at a company that does this.

Andrea

Don't forget that buying second hand clothing from thrift shops and consignment stores helps the environment, too. They may not be made out of organic or eco friendly fabrics but it is reusing that which already exists.

Annie Band

For those that think eco-friendly clothing is too expensive, try to remember that needing less and wearing clothing until it falls apart is also important. Think hard about whether you need ten pairs of athletic pants or perhaps just a few high quality organic ones. Much of the issue is that of our society pushing uber-consumerism. Furthermore, considering organic clothing to be expensive is to externalize the cost of pesticides and other petro-chemicals on human health and environmental health. By eating and wearing organic, and extending yourself to have a non-toxic home, you'll reduce the likelihood of developing cancer and other diseases in your family. You can't put a price on that.

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