Business of Yoga

Spoiler alert: It's not as hard as you might think.

5 tips to improve your work-life balance so you can teach what you love—without it taking over your entire existence.

These tips and tricks will make your resume stand out. Plus, a sample template you can use to get started.

Retreats build your business and give you the potential to examine your inner truths, while spending quality time with kindred spirits. What are you waiting for?

Marketing yourself can feel downright unyogic, but it is possible to do it authentically—starting with your website.

There's no magic formula, but these tips and strategies will help you identify a price that you are comfortable charging.

Check out Ellen O'Brien's author page.

From making the practice more accessible to forcing the community to slow down and reflect, there might just be a silver lining to the toll the past year has taken on our mental and physical health.

During these difficult times, many teachers are offering donation-based or sliding scale classes. Here are some guidelines to help you support your community, while also taking care of your personal financial needs.

Insight Timer, a popular guided meditation app, launched a donation-based livestream yoga platform last month for an audience of 18 million.

The company will close all remaining brick-and-mortar studios and continue its business operations exclusively through its digital platforms.

We look at what diversity, equity, job security, and teaching could look like in a post-COVID era.

As Georgia re-opens its economy, yoga studio owner Octavia Raheem implores us to stop scrambling to be productive in the way that mattered yesterday.

As coronavirus cases in the U.S. surpass 1 million, several Atlanta-area yoga studios say it’s still too soon.

Here, author and yoga teacher Barrie Risman shares her story—and five exercises to help you embrace marketing as an act of generosity and service.

With classes offered on free platforms, including Zoom and Instagram Live, people are grappling with if and how to compensate teachers.

The decision to close the four remaining New York locations effective April 19 highlights the uncertainty facing yoga teachers, especially during the coronavirus pandemic.

With studio closures, dramatic lifestyle changes, and a real fear of losing income, here are concrete things you can do to keep teaching, contribute to collective health and wellbeing, and feel better about the future during the coronavirus pandemic.

Here, inspiration and practical tips for turning these uncertain times into an opening to make progress on your life’s work—or unfinished business.