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Business of Yoga

Build a Thriving Business Teaching Yoga Privately–Anywhere

YJ’s business of yoga experts offer three tips to help you launch a career teaching privates.

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One of the best ways to supplement your income outside the public classroom is by offering private sessions. Of course, teaching privates is not for everybody, and, like everything in the business of yoga, there is a heart-centered science at play.

See also The Secret to Heart-Centered Sales for Yoga Teachers

Launch a Career Teaching Private Yoga Classes

How you engage in a one-on-one conversation with a potential student? How you break down your prices? How you invoice your services? These are just some of the key operations that need special consideration as you build a smooth, thriving private practice, and we will cover these questions and more in our FREE webinar on Thursday, May 28.

Our guest speaker Francesca Cervero has been running privates successfully for years in NYC and has been helping hundreds of yoga teachers do the same. We will get into the nuts and bolts of teaching privates so you have the confidence to launch your own business.

3 Key Decisions to Make About Teaching Yoga Privately

In the meantime, if you are looking to launch a career teaching yoga privately, or enhance your established business, there are a few key decisions you must make.

1. What type of clients do you want to serve?

When it comes to spending extensive one-on-one time with a student, you want to make sure that the relationship will not drain you. You want to feel invigorated from your teaching. The best way to ensure this is to be conscious that the student-teacher relationship is a symbiotic, mutual fit.

See also Attract Your Ideal Yoga Students to Build a Strong Community

2. How much commuting (if any) are you willing to do?

This is another question that you don’t want to wait to answer. Given your best case scenario, how far and how often are you looking to be in the car (or public transit) commuting? Would a longer drive mean a higher price point or is a longer drive just not what you want at all? Define the setup that you consider ideal. In the beginning, you may make exceptions and stray from your ideal, but you cannot afford to do that for long because you will burn out. Plus, by deciding how much commuting works best for you, you can focus your energy where it matters most to you, as you build your business.

3. How would you prefer getting paid?

Things like checks or credit cards, or both, will require a certain setup. You also want to determine if invoicing by the month or by groups of sessions is best for you, plus all of your policies regarding cancellations, taking time off, class expiration dates, etc. Get all the minutiae crystal clear and have a prepared “welcome package” for each student that includes this contract language.

See also Take Control of Your Time and Money in 2015