Teaching Yoga

Yoga-Inspired Service: Hone Skills to Better Serve + Retain Students

In this video interview, Kripalu Director Micah Mortali shares three savvy business practices for yoga teachers.

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In this video interview, Micah Mortali, Director of the Kripalu Schools of Yoga and Ayurveda, shares three smart business skills for yoga teachers.

We had the honor and pleasure of interviewing Micah Mortali, director of the Kripalu Schools of Yoga and Ayurveda. Kripalu is a great example of a place where community is formed organically, and where students come back over and over again for more. We were curious about their secret ingredient: How do they retain students and continue to grow and thrive after so many years in operation? Yes, their programs and teachers are truly outstanding, but there’s always more to it than that.

See also 3 Steps to Building a Powerful Yoga Community.

Better Business Practice: “Yoga-Inspired Service”

Those running the business and interacting with students have learned what Micah calls “yoga-inspired service.” Here, he shares three essential parts of this business practice for keeping students happy and coming back for more. Whether you are an independent teacher, or a studio owner, or even if you just want to chisel out your sales and customer service skills using yoga-based language, you definitely want to watch this interview.

See also How to Attract Yoga Students to Build a Strong Community

Among other amazing tips, we make some key distinctions between reacting versus responding and autobiographical listening as opposed to deep listening. These teachings and others form the foundation of powerful communication skills that will completely revolutionize your business endeavors.

We absolutely loved Micah’s teachings and learned so much from our talk with him, and we know you will too. Watch our interview to get even better at attracting and satisfying your clients!

Watch the video interview



Justin Michael Williams is a vibrant public speaker, musician, and successful yoga instructor who travels the globe training the conscious community to thrive in marketing, media, and business. He has spearheaded the marketing development and social media of over 150 brands, both large and small, including, Sianna Sherman, Ashley Turner, Noah Mazé, and more. He is also the Co-Founder of the Business of Yoga, LLC and hosts Yoga Business Retreats around the world, helping yoga teachers flourish in business. By using his expertise to coach individuals and nonprofits, Justin works to spread positivity and inspire change throughout the social web. See more at justinmichaelwilliams.com


Karen Mozes is a successful entrepreneur, executive and life coach, and leadership expert. She brings to the world of transformational coaching, writing and public speaking her many years of dedicated studies and application in the fields of science, eastern philosophy, teaching and yoga. With several years of work experience in the corporate world and then as a principal at a sustainability consulting firm, Karen is uniquely suited to coach in business management, communication techniques and team leadership. Karen has created and successfully applied her own coaching programs, the Cinco Method (for entrepreneurs) and Team Climate Change (for design teams) across a wide range of sectors and company sizes. Karen is also the co-founder of the Business of Yoga LLC and its popular program, the Yoga Business Retreat. For more, visit cincoconsultingsolutions.com