Turn Your Yoga Studio into a Work Share for Extra Profit
Yoga studios turn into work environments that offer community, flexibility, and a solid Wi-Fi connection.
Heading out the door? Read this article on the new Outside+ app available now on iOS devices for members! Download the app.
Yoga studios are often viewed as sacred spaces that help us escape and cope with the pressures of our professional lives. Yet a new trend—merging mindfulness and money-making—is turning some studios into work environments that offer community, flexibility, and a solid Wi-Fi connection.
For instance, Debra and Ian Mishalove, co-owners of Flow Yoga Center (the studio pictured here), in Washington, DC, transformed one of their yoga studios into a shared workspace during the day; $70 a month for studio members or $90 for nonmembers gets you the workspace, plus scheduled yoga classes and meditation breaks. Soma Vida, a yoga collective in Austin, Texas, currently has about 70 members who pay $185–285 per month to use shared workspace at the studio. And New Love City, in Brooklyn, gives members unlimited yoga and access to an 1,100-square-foot workspace for $300 a month. “It’s a win-win,” says Jen Jones, owner of New Love City. “There is a collaborative energy that people who work in this space are able to tap into, and the additional revenue helps us pay our yoga teachers better.”
See also 10-Minute Homework Break Yoga for a Mind + Body Reboot